Manage your Google reviews without losing your evenings.
Tom picks up every review on your Google Business Profile, warns you as soon as a bad rating lands and drafts the reply in your tone. He also spots fake reviews and prepares the report. You read, you publish: nothing goes out without you.
An hour's wait on Saturday lunchtime, and nobody apologised.
No reply
Your profile rating4.6212 reviewsReviews replied to98%
Tom suggests
Hello Julian, you're right: on Saturday the wait was too long. We're adding staff at lunchtime. Come back and see us, we owe you a better welcome.
EditPublish reply
In short
How do you manage Google reviews well?
Managing Google reviews means reading every review left on your Business Profile, replying publicly on behalf of the business and reporting to Google the ones that break its rules. A negative review cannot be removed just because you dislike it: a calm, factual reply is what limits its effect on your next customers.
Dropapost hands this job to Tom, its AI agent for Google reviews. He watches your profile, sorts reviews by urgency, drafts a reply for each one and prepares the case when a review looks fake. You stay in control of every reply. Tom is included in the Pro plan, €39.99 a month, after a 7-day trial.
Google reviews in facts
Google does not remove a review because it is negative: only reviews that break its policies can be removed.Source: Google Business Profile Help
A 1 or 2-star review with no reply is what your next customers will read. Tom moves it to the top of the list and tells you why it matters now.
Suggested reply
Hello Julian, you're right: on Saturday the wait was too long. We're adding staff at lunchtime. Come back and see us, we owe you a better welcome.
EditPublish reply
2
Tom drafts the reply
A calm, precise reply that picks up what the review says and talks about your business. Edit it or write your own: publishing stays your move.
Probably not a customer
No visit described
Recommends a named competitor
Open the Google report
3
Tom checks for fakes
No visit described, a competitor named, an account with no history? Tom flags the review, explains why and prepares the justification for the Google report.
maison.lemoine
★★★★★“My Sunday bakery.”
Scheduled
4
Ava turns it into a post
A well-written 5-star review? Tom hands it to Ava, who turns it into a post for your social accounts, with a visual in your colours.
What Tom does
A Google profile kept tidy, review after review.
Tom reads, sorts, writes and explains. You keep the last word on every reply.
Reply to a negative review without losing your cool
On a one-star review, Tom writes a calm, factual reply: he acknowledges what can be acknowledged, corrects without arguing and offers a fix. That reply is what your next customers read, as much as the review itself.
On your Google profile
S
Sophie Lemaire
Two appointments cancelled at the last minute. I'm still waiting for a call back.
Tom
Hi Sophie, two reschedules in a row is far too many. Call us whenever you like, we'll lock in a firm date this week.
Waiting for your go-ahead
All your reviews, sorted by urgency
No reply, draft ready, replied, likely fake: every review shows its status. Tom tells you where to start and flags a review edited after your reply.
Google reviewsMaison Lemoine
AllNo replyFlagged
JJulian M.An hour's wait on Saturday lunchtime, and nobody apologised.Draft ready
AAnonymous accountGo to the competitor across the street instead, much better.Likely fake
LLeah B.Best bread in the area, always with a smile.Replied
PPaul R.Quick service, great pastries.Replied
Tom suggests starting with Julian M.
A reply in your tone
Formal or friendly, warm or plain: Tom reads your brand identity. He only thanks people for what the review says, with no invented dish and no promise you never made.
Fake reviews, case ready
Tom removes nothing: he prepares the justification and opens the Google report for you. Google decides, and removal is never guaranteed.
What your customers search for
The Google searches that lead to your profile, with their volume: your next customers' words, and a post to ask Ava for on the topic.
Nothing goes out without you
Tom suggests, you publish. Every reply goes through your review, and you can always write your own.
Examples
Google review reply examples, positive and negative.
Three replies like the ones Tom suggests, for an imaginary bakery. Keep the structure, not the words: a good reply talks about the review it answers.
Positive review
The croissants are amazing and the staff always smile. My Sunday bakery! — Claire
Tom
Thank you so much, Claire! On Sundays the first batch comes out at 7 am: we'll keep the golden ones for you. And we've passed the compliment on to Inès, she'll be delighted. See you Sunday!
Why it works
Pick up a specific detail from the review
Thank the person by name
Give a concrete reason to come back
Negative review
Half an hour queueing on Saturday lunchtime, and no baguettes left at 12:30. Disappointing. — Mark
Tom
Hello Mark, you're right: on Saturday the wait was too long and the baguettes sold out too early. We're adding a late-morning batch on Saturdays. We'd be glad to welcome you again and show you the difference.
Why it works
Acknowledge the fact, without excuses
Say what changes, concretely
Invite them back, without an improvised discount
Mixed review
Good bread, but prices have gone up quite a bit this year. — Sarah
Tom
Thank you, Sarah, for the kind words about our bread and for being honest. We've kept the miller's flour and the butter we've used from day one, and our prices follow theirs. We'd rather do that than change the recipe.
Why it works
Start with what's positive
Explain without getting defensive
Keep it short: three sentences are enough
Who it's for
For businesses whose customers read the Google profile first.
A rating, a few reviews, the owner's reply: that's where the visit is decided.
Local shops
Bakery, florist, wine shop: Saturday's review gets its reply on Saturday, not Tuesday.
Restaurants and bars
The guest let down by the wait reads a calm reply, and so does the next one before booking.
Trades and services
Plumber, garage, gardener: a disputed quote gets a factual reply, without a fight.
Salons and spas
Hair, beauty, wellness: every glowing review becomes a post, every disappointment gets a reply.
Practices and freelancers
An unfair review of a professional: Tom checks whether it comes from a client, and prepares the case if not.
Health and care
A reply that respects confidentiality and the expected tone, reviewed by you before it goes out.
Customer reviews
They handed their social media to Dropapost.
Genuine reviews published on Trustpilot, shown verbatim in French.
Un service SAV incroyable et un application de génie. Un service SAV incroyable, des réponses claires et rapides en temps réel... et que dire de l'application en elle-même ? Tout est fluide, intuitif, simple et tellement précis !
MTMarion T.Photographe · Apr 2026
J'ai testé dropapost et je suis vraiment satisfaite. Les résultats sont cohérents, l'ia respect la tonalité et la charte graphique. Et surtout pas besoin de répéter à chaque fois les éléments de mon entreprise.
AAminaDropapost user · Jun 2026
Très satisfait. Très satisfait ! Plateforme fluide, gain de temps énorme.
PDPrivate DriverDropapost user · May 2026
Dropapost. Dropapost, c'est la référence pour vos réseaux sociaux. De plus si vous avec un problème le SAV est vraiment compétent et très réactif.
FSFC Shop localE-commerçant · Apr 2026
Super aide pour la promo d'un produit.
LELino ErméDropapost user · May 2026
Un service SAV incroyable et un application de génie. Un service SAV incroyable, des réponses claires et rapides en temps réel... et que dire de l'application en elle-même ? Tout est fluide, intuitif, simple et tellement précis !
MTMarion T.Photographe · Apr 2026
J'ai testé dropapost et je suis vraiment satisfaite. Les résultats sont cohérents, l'ia respect la tonalité et la charte graphique. Et surtout pas besoin de répéter à chaque fois les éléments de mon entreprise.
AAminaDropapost user · Jun 2026
Très satisfait. Très satisfait ! Plateforme fluide, gain de temps énorme.
PDPrivate DriverDropapost user · May 2026
Dropapost. Dropapost, c'est la référence pour vos réseaux sociaux. De plus si vous avec un problème le SAV est vraiment compétent et très réactif.
FSFC Shop localE-commerçant · Apr 2026
Super aide pour la promo d'un produit.
LELino ErméDropapost user · May 2026
Tarif attrayant. Tarif attrayant, bonne gestion des réseaux sociaux
ÉCÉco chaufDropapost user · May 2026
Parfait et très pratique
MDMurielle DurlinDropapost user · May 2026
superbe franchement
SSebastienDropapost user · Jul 2026
top outils !!
IBIdir BennaiDropapost user · May 2026
prise en main facile
SOStick OlivierDropapost user · Jul 2026
Tarif attrayant. Tarif attrayant, bonne gestion des réseaux sociaux
Your Business Profile must be verified. On Google, open “Read reviews”, then the reply icon under the review. Google reviews each reply before publishing it, usually within about ten minutes, and it appears under the business name. With Dropapost, Tom drafts the reply from the Google reviews page: you read it and publish it in one click.
You can't remove a review because it's negative: Google only removes reviews that break its policies (fake engagement, conflict of interest, hate speech, off-topic). You can report them from your profile; Google reviews the report within a few days and decides on its own. Tom spots the reviews concerned and prepares the justification. For the rest, a good reply is still your best defence.
Three moves are enough: acknowledge the fact without making excuses, say what changes or offer a concrete fix, invite them back or to get in touch. No counter-attack and no private details about the customer. Tom follows this structure and keeps a calm tone, even when the review is unfair.
Thank the person by name, pick up a specific detail from their review and give them a reason to come back. Avoid copy-pasted replies: future customers notice them. Tom writes a different reply for every review, based on what it says.
Yes, as much as you can: replies are public and read by everyone who visits your profile, and the reviewer is notified when you reply. Start with negative reviews that have no reply, they weigh the most. Tom brings them to the top for you.
No. He drafts a suggestion, you read it, edit it if needed, and you click Publish. You can also write the reply yourself.
He examines every negative review: no visit described, a competitor recommended, an account with no history, off-topic content. When a reason Google recognises shows up, he flags the review, explains why and writes the justification for the report.
Google notifies the customer of your reply, and they can then edit their review. Tom notices: if the review changed after your reply, he suggests writing a new one.
Tom is included from the Pro plan, €39.99 a month, and in the Signature plan. The 7-day trial lets you connect your Google profile and see his first replies before you pay anything.
Reply to Google reviews in four moves.
Tom goes through your profile, tells you where to start and writes. You read, you decide.
Tom warns you
A 1 or 2-star review with no reply is what your next customers will read. Tom moves it to the top of the list and tells you why it matters now.
Hello Julian, you're right: on Saturday the wait was too long. We're adding staff at lunchtime. Come back and see us, we owe you a better welcome.
Tom drafts the reply
A calm, precise reply that picks up what the review says and talks about your business. Edit it or write your own: publishing stays your move.
- No visit described
- Recommends a named competitor
Open the Google reportTom checks for fakes
No visit described, a competitor named, an account with no history? Tom flags the review, explains why and prepares the justification for the Google report.
Ava turns it into a post
A well-written 5-star review? Tom hands it to Ava, who turns it into a post for your social accounts, with a visual in your colours.