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Ava · Content calendar

Your social media content calendar, filled and up to date.

Every post on its date, with its visual, its network and its status. Ava spots the empty days before your followers do, and you move a post with a drag and drop. No more spreadsheet nobody fills in.

In short

What is an editorial calendar?

An editorial calendar (or content calendar) is the schedule of your posts: for each date, the topic, the format, the network and the post's status (idea, ready, scheduled, published). On social media, it helps you keep a steady rhythm, rotate your topics (products, behind the scenes, tips, customer reviews) and prepare the key moments of the year before they arrive.

In Dropapost, the calendar is not a separate document: every post you create, that Ava writes or that you schedule lands on it, with its visual. You read it by week or by month, filter by network, and Ava flags the empty days with the recommended time slot.

The calendar in facts

views: the week for detail, the month for rhythm.
2
networks on the same calendar: Instagram, Facebook, TikTok, Pinterest and your Google profile.
5
drag and drop to move a scheduled post to another day.
1
rows to copy: the calendar fills itself with every post you create.
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How it works

Build your content calendar in four moves.

You set the rhythm once. After that, the calendar fills, reads and adjusts in seconds.

Try 7 days free
  1. 1

    Set your rhythm and topics

    How many posts a week, which days, which topics come back: a product, a behind-the-scenes, a tip, a customer review. Ava uses it to write and place your posts.

  2. 2

    Every post on its date

    A post you create, generate from a picture or that Ava writes shows up on its day, with its time, its network and its status.

  3. 3

    Drag and drop to move

    Something came up on Wednesday? Drag the post to Thursday, it keeps its time. One click opens it to change the text, the visual or the networks.

  4. 4

    Ava fills the gaps

    She tells you how many days are still empty and suggests the recommended slot. Ready posts are placed in one click on “Schedule all”.

What changes

A posting schedule that holds on its own.

Consistency shows in a calendar first. This one fills itself while you work.

Your social media calendar, by week or by month

The month to see the rhythm and the gaps, the week to reread what goes out tomorrow. Each cell carries the post thumbnail and the network icon, with a filter per platform.

Filled by the autopilot

When Ava prepares your week, posts land on their dates, ready to approve. The calendar becomes the view of what she has planned, which you adjust live.

  • Empty days, flagged

    Ava counts the days of the week without a post and suggests a slot, before your account goes quiet.

  • A streak that keeps you going

    The calendar shows how many weeks in a row had at least one post. Consistency becomes visible.

  • Add straight from the calendar

    One click on a day: create a post, generate it from a photo or ask Ava. It lands directly on the right date.

  • One schedule, five networks

    Instagram, Facebook, TikTok, Pinterest and your Google profile on the same grid. No more one tab per network in a spreadsheet.

Example

Content calendar example for one week.

A neighbourhood bakery posting five times a week on Instagram, Facebook and TikTok. Copy the logic: one goal per post, rotating topics, times that match your customers' day.

Social media content calendar example for a bakery over one week: day, network and format, topic, goal.
Monday 7:30 amNetwork and formatInstagram, storyTopicThis morning's batch in 15 seconds, with the time the croissants come out.GoalBring people in before work
Wednesday noonNetwork and formatFacebook, photo postTopicThis week's lunch deal: sandwich, drink, dessert, price.GoalSell the lunch deal
Thursday 6:30 pmNetwork and formatTikTok, short videoTopicBehind the scenes: shaping the baguettes, filmed in the bakehouse.GoalReach new local customers
Friday 6 pmNetwork and formatInstagram, carouselTopicThe three weekend cakes, with a reminder to order the day before.GoalFill Sunday's orders
Saturday 9 amNetwork and formatInstagram and Facebook, photo postTopicA customer's review, with her photo of the apple tart.GoalReassure, make people want a taste
SundayNetwork and formatNo postTopicClosing day: nothing goes out, and that's planned.GoalKeep the pace without burning out

To adapt this example to your business

  • Give each post a goal: bring people in, sell, reassure or get known.
  • Rotate four families of topics: product, behind the scenes, tip, customer review.
  • Post when your customers check their phone, not when you have a minute.
  • Plan key moments a month ahead: holidays, sales, back to school, closures.
  • Keep one day without posts: a sustainable rhythm beats a perfect one.
  • Note what worked last month and do it again, better.
Who it's for

For those who spot the gaps too late.

Without a calendar, you post three times in one week, then nothing for two weeks. Here, you see it coming.

  • Shops and restaurants

    Holidays, closures and new products laid out on the month, each with its visual.

  • Trades and local services

    One post per job, dropped on the right week as soon as the end date is known.

  • Salons, wellness and coaching

    Monday's tip, Thursday's open slots: the rhythm reads in columns.

  • E-commerce

    Launches, promotions and Black Friday set weeks in advance.

  • Agencies and freelancers

    Each client's calendar, reviewed before you send them the week to approve.

  • Nonprofits and creators

    The announcement, the day-before reminder and the thank-you, placed in one go before the event.

Customer reviews

They handed their social media to Dropapost.

Genuine reviews published on Trustpilot, shown verbatim in French.

  • Un service SAV incroyable et un application de génie. Un service SAV incroyable, des réponses claires et rapides en temps réel... et que dire de l'application en elle-même ? Tout est fluide, intuitif, simple et tellement précis !
    MTMarion T.Photographe · Apr 2026
  • J'ai testé dropapost et je suis vraiment satisfaite. Les résultats sont cohérents, l'ia respect la tonalité et la charte graphique. Et surtout pas besoin de répéter à chaque fois les éléments de mon entreprise.
    AAminaDropapost user · Jun 2026
  • Très satisfait. Très satisfait ! Plateforme fluide, gain de temps énorme.
    PDPrivate DriverDropapost user · May 2026
  • Dropapost. Dropapost, c'est la référence pour vos réseaux sociaux. De plus si vous avec un problème le SAV est vraiment compétent et très réactif.
    FSFC Shop localE-commerçant · Apr 2026
  • Super aide pour la promo d'un produit.
    LELino ErméDropapost user · May 2026
  • Tarif attrayant. Tarif attrayant, bonne gestion des réseaux sociaux
    ÉCÉco chaufDropapost user · May 2026
  • Parfait et très pratique
    MDMurielle DurlinDropapost user · May 2026
  • superbe franchement
    SSebastienDropapost user · Jul 2026
  • top outils !!
    IBIdir BennaiDropapost user · May 2026
  • prise en main facile
    SOStick OlivierDropapost user · Jul 2026
FAQ

Questions about the content calendar

Another question? Write to us

It's the schedule of your posts: for each date, the topic, the format, the network and the post's status. It helps you post regularly, vary your topics and prepare key moments in advance instead of posting day by day.

Shall we start?

Your month's calendar, filled tonight.

Connect your networks, set your rhythm, and let Ava fill your first week. 7-day trial, no commitment.

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